Pitti Uomo: The Spotlight of Global Fashion Media, Capturing the sharp edge of international fashion
Florence is brimming with fashion trends and its popularity remains on the rise. On the second day of the 110th Pitti Uomo exhibition, the exclusive media Open Day of CONSINEE officially kicked off. At the brand booth, cameras were all gathered. Many international media and authoritative fashion institutions gathered to stop and conduct special interviews, firmly locking the focus of the entire event on the CONSINEE booth. Together, they witnessed the international charm of China's high-end textile brand in an immersive way.
This media Open Day was unprecedentedly grand, creating a comprehensive, multi-angle and all-encompassing momentum for all-domain communication. A host of top FASHION media and authoritative industry platforms at home and abroad, such as Italian Pambianco TV station, Vogue, ELLE MEN, Esquire, FASHION UNITED, Style Magazine, and Luxury Magazine, were all present. The on-site reporting team, photography creators and special feature editors conducted on-site interviews, delving deeply into and reporting in real time on the brand's innovative weaving techniques, cutting-edge knitting core technologies and new cross-border artistic and creative plans. They closely captured the ultimate brand texture and avant-garde design concepts of CONSINEE. The entire network continued to focus on it, fully demonstrating the brand's strong international influence and core appeal in the industry.
Xue Jingli, the chairman of CONSINEE Group, was invited to be interviewed by several international core media outlets and became the focus of attention at this exhibition. As a recognized fashionista in the industry, Mr. Xue wore a trendy color-blocking outfit on that day. He boldly used the current popular colors to create a striking and eye-catching look. As soon as he appeared, he firmly captured the attention of all the cameras on the scene and perfectly integrated with the atmosphere of the entire international fashion event. During the interview, Chairman Xue deeply interpreted the brand's original intention of craftsmanship, its advantages in intelligent advanced manufacturing, as well as its continuous exploration and breakthroughs in the innovative application of special fibers and diverse fabrics. He also shared the brand's design concept and development layout for establishing a foothold in the global fashion market. With his professional and profound industry perspectives and forward-looking brand vision, Chairman Xue was featured in the global fashion collection special video of the Pitti Uomo official organizing committee, presenting the brand's solid original design confidence and broad international development pattern to the global fashion circle in a direct and intuitive way.
Unlike commercial product displays, CONSINEE insists on relying on the Pitti Uomo stage every season to create a purely non-commercial creative art platform. At this season's exhibition, Fondazione once again collaborates with Sara Sozzani Maino, the creative director of Fondazione Sozzani, and renowned designer Galib Gassanoff to create a new chapter of cross-border visual art, allowing knitted works to no longer be confined to the single attribute of "wearing clothing". At the same time, it is presented in three forms: physical carriers, visual art, and the creative process, guiding viewers to re-understand the aesthetics of knitting - knitting is not only a single item for dressing, but also an artistic carrier that can be read carefully, observed quietly, and empathized with, comprehensively interpreting the avant-garde, diverse, and free creative core of CONSINEE.
During the same period as the Pitti Uomo exhibition in Florence, CONSINEE also made its debut at Spinclub in Paris, showcasing the FW27/28 autumn and winter new collections of its three brands. This dual-line collaboration with the two major fashion core cities in Europe has formed an international voice matrix of dual exhibitions, presenting the brand's cutting-edge yarn and fabric achievements as well as design trends.
The concentrated recognition by global media and the simultaneous holding of exhibitions in both cities are the best evidence of CONSINEE's deep commitment to innovation and its dedication to craftsmanship. CONSINEE will continue to deepen its international strategic layout, actively connect with global design resources, and align with the international fashion aesthetic system. With more avant-garde creativity, more solid craftsmanship, and a more open attitude, it will assist Chinese textile brands in continuously breaking through in the global fashion race and embarking on a broader new journey in fashion.
Time:2026.06.18-19
Address:Florence, Italy